Market Research.

Enrich your understanding of consumer behavior with location intelligence. Offer location-based surveys, and inform predictive analytics for more actionable insights and efficient market research methods.

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Customer Segmentation & Targeting

Precisely target customer segments

Running a city-focused research project? Trigger surveys based on panelists’ location with precision, geotagging responses for deeper insights, and recruit respondents based on physical location.

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Data Enrichment

Enrich your datasets

Layer your data with our GeoPersona insights, adding depth to consumer interests and mobility patterns for richer market analyses.

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Footfall Attribution

Provide greater context

Add context to your findings by detailing location and footfall, enhancing survey responses for a more precise understanding of respondents’ locations.

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The best decisions are made with Echo.

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We have run multiple successful POCs with clients using the data from Echo Analytics for OOH campaigns. 10%+ of all our campaigns have used activation strategies using POI level data since we launched the data last month.

Vidya Ravisundar
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Senior Product Manager
MIQ

Make better decisions with Echo.

Empower your business with Echo location intelligence today