Use Cases

Discover practical ways to apply our location intelligence products across industries. Explore real-world examples, strategies, and insights to turn data into impact.
Use Cases
Places
The business impact of high-quality POI data
High-quality point of interest data is a crucial and often overlooked component of location intelligence. It's the bedrock of data-backed decision-making.
Marc Kranendonk
•
4 min read
Use Cases
Market Research
Location intelligence vs traditional market research
Explore the differences between location intelligence and traditional market research, including speed, accuracy, and real-world applications.
Louis Lamonerie
•
3 min read
Use Cases
Footfall Attribution
How to analyze foot traffic data for better ROI
Learn how to analyze foot traffic data to improve ROI by optimizing locations, enhancing customer experiences, and managing resources effectively.
Louis Lamonerie
•
5 min read
Use Cases
FMCG
Empowering forecasting strategies with advanced geospatial data insights
Explore how geospatial data insights help businesses make confident forecasting decisions
Marc Kranendonk
•
3 min read
Use Cases
Footfall Attribution
The Taylor Swift Eras Tour: It's a foot traffic Love Story
Discover insightful foot traffic trends from Taylor Swift’s Eras Tour. Explore the factors that drive visits to Paul bakeries, Sephora, and other major chains.
Marc Kranendonk
•
4 min read
Use Cases
Places
How To lease commercial property with Echo Analytics data
Discover how location intelligence can significantly enhance your position during lease renegotiations and support your company's growth and long-term profitability.
Marc Kranendonk
•
4 min read
Use Cases
Site Selection
Unveiling the power of Site Selection: A comprehensive guide for diverse industries [2024]
Discover how site selection analysis is applicably used across various industries, uncovering how it helps businesses in these sectors make better decisions. 
Marc Kranendonk
•
8 min read
Use Cases
GeoPersona
Future-proof your business for the cookieless world
The post-cookie world is on the horizon. It's time to innovate in the way companies connect and engage with their target audience while respecting privacy and providing value.
Shibanti Banerjee
•
8 min read
Use Cases
Market Intelligence 
What the competition isn’t telling you: Why smart businesses are prioritizing location intelligence.
Understanding your competition is key, and location intelligence is the secret weapon. Explore how geospatial data unlocks insights into market trends and competitor strategies.
Shibanti Banerjee
•
6 min read
Use Cases
Catchment Area
Catchment Area analysis: What is it and how it can transform your business into a customer magnet.
Imagine the ability to tailor your marketing strategies, store layouts, and operating hours to match your customers' habits. A superpower that the competition cannot replicate.
Shibanti Banerjee
•
6 min read
Use Cases
AdTech & MarTech
Geofencing marketing: What is it, how it works, and why your business needs it
Discover how geofence marketing can help you effectively reach your target audience with personalized content, and bettering the user experience.
Shibanti Banerjee
•
6 min read
Use Cases
Market Research
UK-based research company, BMG, cuts cost on Bubble Gum study using our Footfall Data.
Read about how Echo Analytic's helped BMG gain better insights into how an anti-litter campaign would perform.
Echo Analytics
•
2 min read

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